Tuesday, July 21, 2009

Globalized Solutions - Introduction

In order to manage the impact of economic recession and stay profitable, many software organizations today are looking at expanding their offerings beyond the traditional US markets. Emphasis on reaching customers across the globe especially those who are located in emerging markets like European Union, China, India etc. is gaining momentum. One of the main criteria in reaching to these markets is to understand their culture and deliver products in their native language. Organizations are evaluating at models and methodologies to enhance their existing and futuristic solution portfolios to cater the global audience.

No comments: